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News & Insights

 

 

what-is-revops

2 min read

What is “RevOps?” A Brief Introduction to Revenue Operations

If you're running a business, you know that generating revenue is your company's primary goal. And as your company has grown, you may have noticed that, at a certain point, operational inefficiencies begin to occur.

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carve-out-planning

3 min read

Streamline Carve-Out Planning with a Digital Platform

From due diligence to post-acquisition support, there are countless considerations to remember when acquiring a new business unit. With the rise of...

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3 min read

Is a Fractional CMO a Good Fit for SME Digital Sales Transformation?

Could hiring a Fractional CMO be your next best move? Successful small and mid-size enterprises (SMEs) often look for ways to take their businesses...

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digital-marketing-for-gyms

3 min read

Digital Marketing for Gyms: Best Practices

So, you’ve opened a gym and are ready to start getting your name out there. And, while you may have signs, posters, and flyers advertising your...

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lead-to-cash-process

2 min read

How to Audit Your Lead-to-Cash Process

A major component of digital due diligence is completing a management Interview. The focus is to uncover how the pre-acquisition lead-to-cash process...

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strategic-business-plan

2 min read

Have you Built a Strategic Business Plan and Budget?

A strategic plan framework identifies the strategies and operations during spin-up that could drive or hinder marketing performance, providing...

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digital-due-diligence

3 min read

Digital Due Diligence: M&A Acquisition & B2B Lead Generation

B2B Lead Generation assets will fuel your acquisition’s digital presence and future value creation. One of the most significant areas of concern...

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actionable-intelligence

4 min read

Actionable Intelligence & Competitive B2B Go-To-Market Strategies

The second step in digital due diligence is to examine how your potential competitors have structured their B2B go-to-market strategy.

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Building a Competitive Positioning matrix

3 min read

Digital Due Diligence: Building A Competitive Matrix

One of the most significant steps in the M&A process is analyzing and valuing acquisition targets. Completing a competitive positioning matrix and...

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b2b-web-design-agency

3 min read

Searching for a B2B Web Design Agency that Drives Results?

Have you ever visited a cluttered website with contrasting colors or a layout that made it hard to navigate? Your initial response was likely to move...

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b2b-engagement-marketing

2 min read

B2B Engagement Marketing: The ESG Approach

Engagement marketing is a great way to spread the word about your business – and it’s not just for B2C companies. More and more B2B companies are...

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b2b-brand-strategy

3 min read

How to Craft a Successful B2B Brand Strategy

Creating a B2B brand strategy isn’t easy. With so many products and customers, you may find it difficult to ensure that your product messaging is...

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